Symbiotic Design: Life-Saving Meds Hide in Spare Space

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[ By WebUrbanist in Design & Products & Packaging. ]

creative packaging

It is a strange fact that Coca Cola is so widely distributed it is easier to obtain in some places than clean water. That powerful distribution network has sparked a brilliant packaging idea: utilizing empty space is Coke shipping crates to house vital medication.

creative colalife distribution network

Like a pathogen finding a way to sneak a ride in past an unsuspecting immune system, ColaLife packages slips into the interstitial space between bottles to provide diarrhea medicine, addressing the second biggest contributor to childhood mortality rates in many parts of Africa. Unlike many design projects, the point is not what specifically is sent out, but how things can be shipped (the ‘what’ comes second).

creative spare space medicine

Simon Berry credits his wife with the essential and (only in retrospect) obvious realization that the best way to piggyback on Coca Cola’s established process was to use the leftover area in the crates they are already shipping. Thus the AirPod was born – a small and strangely-shaped packaged made to be wedged in that extra sliver of void.

creative developing world meds

For now, the kits are subsidized as the system proves itself workable. But aside from donor contributions, at just $1.00 US, these life-saving packages may yet be profit potential for retailers in the developing world. Either way, they are breaking ground toward future social entrepreneurship possibilities.

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Video Tours Take You Around the World in Just One Minute

[ By Delana in Global & Travel & Places. ]

Most of us will never have the time or resources to travel all around the world – but for the lucky few who can make that trip, it’s a life-changing experience. “Regular guy” filmmakers Rick Mereki, Tim White and Andrew Lees undertook a grueling trip of 11 countries in 44 days. They filmed everything and later compiled it into three of the most beautiful, interesting short travel films ever made.

By the time they were done, the trio had traveled 38,000 miles and recorded over a terabyte of travel footage. They cut, mixed and stitched the footage together to create three one-minute films. “Move” shows Andrew (the actor of the group) walking in various places around the world.

“Learn” is a rather amazing compilation of the adventurous things the filmmakers learned during their travels. They blow glass, build pizzas, dance, learn to cartwheel in front of the Eiffel Tower, and so many more things that the rest of us only wish we could do in some exotic location.

“Eat” is the final installment in the series, and it is a delicious look at the foods of the world. The guys were clearly a bit daring in their cuisine choices, eating everything from unidentifiable meat to a huge insect. Like the other films, this one inspires an intense wanderlust – so who wants to sponsor our trip around the world?


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[ By Delana in Global & Travel & Places. ]

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World Rankings: Top 3 Nations of A’ Design Award Winners

[ By WebUrbanist in Art & Drawing & Digital. ]

The London Olympics this year marked another round of global competitions, and while some people follow specific sports, many are enthralled by the overall ranking of winners by country. Our colleagues at A’ Design Award have developed a similar system and deployed it at World Design Rankings. Here are some highlights from winning designers in front-running nations that reflect the sensibilities and challenges of region-specific design problems and solutions.

#1) United States: Currently leading the pack in award winners is the USA, and what could be more American than football? Sports fans and graphics enthusiasts alike should enjoy this Statistical Poster by Andrew Garcia Phillips documents the Dallas Mavericks’ season history in an elegant infographic, celebrating a popular national pastime more broadly in the process.

#2) Turkey: Having taken a taxi in Turkey personally, this author can attest to the difficulty of doing so in a major Turkish city. Hence the self-explanatory taxi stand by award winner Hakan Gürsu, which spells out its purpose with ingenious simplicity via bold letters that double as structural elements.

#3) Hong Kong: This Crop Tower by Kevin Chu can be viewed as a natural response both to the high-density nature of the designer’s native city but also the unique juxtaposition of urban development and organic greenery that epitomizes the island of Hong Kong.

So there you have it: the current gold, silver and bronze of A’ Design Award recipient countries. For more play-by-play on a nation-by-nation basis, visit World Design Rankings dot com. And one final reminder: the deadline for submissions is coming up for the next round of awards.


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Just In Case: Refined Survival Kit Includes Chocolate, Liquor

[ By WebUrbanist in Design & Products & Packaging. ]

Missing from most survival kits are the less-obvious but still-essential elements for preserving not just life and limb but sanity along with them. Hence the more diversified offerings of this lovely bug-out box, just in time for the much-misunderstood (and not actually) Mayan-predicted apocalypse.

Siesta dovetails with survival in this kit created by the Mexican branding firm Menosunocerouno. Seven pie-shaped slices of a circular chocolate give you a week’s worth of treats – rewards, perhaps, for staying alive. Then wash your dessert down with some original Mayan liqueur from Casa D’aristi in Yucatan.

But aside from the fun stuff, there are some core materials as well: a liter of water to stay hydrated, a pack of matches, survival knife and waterproof notebook to document the good and the bad as you make your way through the world’s end. All of this is packaged in a suitably-austere black-and-yellow box with instructional tips should anything less obvious come your way during the end of days.


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